By Michael Campbell,
Videographer
Our main office is in Olathe KS, and in that office is a great video studio, full of lights, a green screen and our audio and video equipment to get you the best, most effective law firm marketing video possible.
What is a green screen? It is a solid green or sometimes blue background pinned up to the wall as a video backdrop. It allows us to edit your video later, using a technique called chromakey, to completely remove the background and drop in whatever we want -- whether its animation, an office scene, or just a color scheme complementary to your firm's branding. You see this type of technique used when the weatherman does his / her forecast.
We can send our video team to your location, but it is more cost-effective and beneficial for you to come to us. For the day or two that you spend here, you really benefit from your own personal marketing retreat -- you spend your time immersed in marketing strategy and planning, meet every person on your marketing staff, and really talk through any issues or challenges you face.
Lizette Sundvick of Las Vegas recently flew in for a video shoot, and decided to stay with us for two days. During this time, she worked with Alyssa (graphic design) to outline an entire print marketing campaign. In her video she mentioned that she was, “Really comfortable and really glad I flew all this way to do it here rather than somewhere else.”
When she arrived at the airport James was there waiting to pick her up and escort her to our office. From there we got straight to work while both James and I guided her through selecting videos for her website and focusing on her message. We had a wonderful time together and Lizette actually says, “It was interesting how it all unfolded. So you and Michael make an excellent team to really pull these videos together and coach people through them.”
After shooting video, we took Lizette (as we do with every video client) around the corner to Attig Photography for a professional photo shoot. Because we think these professional photos are so important to your marketing success, we pick up the tab for the shoot and a digital copy of your favorite for you to use on all of your marketing materials. Later, Lizette enjoyed the evening with our CEO, Jennifer Campbell Goddard and even got to spend some time with the horses out at King's Ransom!
Lizette referred to her time with us a "personal marketing retreat" and said she highly recommends that every Essential Attorney™ come in for this experience. We heartily agree.
Watch and listen to Lizette's comments about her video experience: http://www.youtube.com/watch?v=L6ECQSlH0vI
